Meet the All Thingz UTV Race Team: From the Track to Your Trails

Yes, All Thingz UTV has a professional UTV race team. Our lead driver is six-time Pro UTV Champion Dustin Robbins, who also leads the design and development of every ATU-brand product.

Our approach is simple: We race on Saturday and retail on Monday. We race what we retail.

Dustin Robbins: lead driver and product developer

Dustin Robbins brings six Pro UTV championships to his role as our lead driver. Away from the track, he is the lead designer and developer for all ATU-brand products.

That is the connection between our racing program and our own product line: the person behind the wheel is also behind the development of the ATU parts we offer.

Seth Holmes: lead technician

Seth Holmes is the team's lead technician and is Yamaha Gold certified. He is also the main side-by-side technician in the All Thingz UTV shop, connecting his work with the race team to the work we do here every day.

Bill Hilliard: number-one co-driver

Bill Hilliard is our number-one co-driver. With two UTV championships on his resume, Bill brings his own championship experience to the team alongside Dustin and Seth.

From the track to your trails

For us, racing and retail belong together. Dustin's product development, Seth's shop work and the team's racing experience are all part of All Thingz UTV.

You do not have to race to care about who develops your parts. When you choose an ATU-brand product, you should know the people behind it. This is our team, and this is what we mean when we say our parts come from the track to your trails.